Priester matches poster lucian bernhard biography

          Lucian Bernhard was a German graphic designer, type designer, professor, interior designer, and artist during the first half of the twentieth century.!

          Priester Poster

           

           

           

           

          The Priester poster was designed by Lucian Bernhard in 1906 for a poster competition sponsored by Berlin's Priester Matches Company.

          With his "Three Men in the Snow" poster for Rem, Lucian Bernhard was off and running, designing everything from matchbooks to delivery trucks to mausoleums.

        1. With his "Three Men in the Snow" poster for Rem, Lucian Bernhard was off and running, designing everything from matchbooks to delivery trucks to mausoleums.
        2. Lucian Bernhard was a popular 20 th century German graphic artist and designer.
        3. Lucian Bernhard was a German graphic designer, type designer, professor, interior designer, and artist during the first half of the twentieth century.
        4. The Priester poster was designed by Lucian Bernhard in for a poster competition sponsored by Berlin's Priester Matches Company.
        5. Lucian Bernhard, the creator of the gothic designs, the visual propaganda language of Nazi Germany, tried to give up gradually after learning that he was a Jew.

          6. The poster won first prize, and at the age of 18 Bernhard had created the first Sachplakat, or object poster, which spawned the movement Plakatstil (poster style). This new style would revolutionize the advertising world by utilizing bold colour, stark imagery and minimal lettering, a drastic change from that era's visually complex style of Art Nouveau.

           

           

          History

           

          Bernhard's first sketch was typically Art Nouveau, or Judgenstil in German, and it included two matches, a cigar and ashtray on a checkered table cloth with two dancing women forming out of the tobacco smoke.

          A friend made a comment that it was a nice cigar poster. This misconception prompted Bernhard to drastically modify the poster by removing everything except for the two matches, which he colored red with yellow t